by Jan Johnson | Sep 26, 2017 | Blog, Featured
Just Because You’re Paranoid Doesn’t Mean They’re Not Out to Get You One of the missions of Millennium Research, in addition to helping companies deeply understand their customers so that they deliver the exact goods and services required and desired...
by Jan Johnson | Mar 30, 2017 | Consumer Research, Featured
As we continue to explore the connection between Maslow’s hierarchy of needs and how it impacts a farmer’s decision making, we move up the pyramid this month to a farmer’s perception of safety and security and how that looks when doing business with...
by Jan Johnson | Feb 23, 2017 | Blog, Consumer Research, Featured
Every day we hear about Millennials; before, we used to hear about Gen X, and before that, Baby Boomers. This generation buys this, and that generation buys that, and this generation would never buy this or that. One thing I’ve noticed, however, is that age does...
by Jan Johnson | Jan 30, 2017 | Consumer Research, Featured
Natural Gifts Influence a Farmer’s Purchasing Decisions Last month, my somewhat trusty vehicle with 155,000-odd miles decided it was time to quit. So it did, on the road, in the middle of town. Luckily, it was not on the freeway during rush hour. Giving me one...
by Jan Johnson | Dec 15, 2016 | Customer Engagement, Featured
I was having a good conversation the other day with a great farmer about a specific, detailed aspect of farming, and I am not sure how, but the conversation turned to the fact that his wife had died about one year ago. I listened as he told me the story: He had...
by Jan Johnson | Nov 30, 2016 | Consumer Research, Featured
Client Insight: How a Client Health Assessment Helped Harvest PR & Marketing Achieve 40% Growth in One Year Jan Johnson, Chief Product Liberator, Landmark Performance Group & Millennium Research Inc.: What caused you to consider a client health assessment?...
