So Many Promises, So Few Results

So Many Promises, So Few Results

Of the millions of good things that I’ve discovered about East Texas since moving here, the food here is really good. And when you’re exploring a new life, food is among the most important elements. I read an article once that said life is really about...
Farmers Remember: A Time to Act

Farmers Remember: A Time to Act

Shakespeare wrote, “To be, or not to be: that is the question.” With farmers, it’s “To talk, or not to talk: that is the question.” Or more accurately: “There’s a time to talk and a time to act.”...
Relationships Matter Now More Than Ever

Relationships Matter Now More Than Ever

Fall has been wonderful here in East Texas. Granted, it takes two months for the leaves to fall here instead of two weeks, as it does in Minnesota, but today is a lovely 63 degrees. Snow is falling in Minneapolis, where the high is not expected to get above...
Be Ready

Be Ready

Be ready. I perform a lot of internet searches for various products that I am helping clients with, so I get trailed by a lot of advertising. And these ads follow me virtually everywhere on the internet, so much so that they often seem ridiculous (I won’t name...
Fall Harvest: Every Kernel Counts

Fall Harvest: Every Kernel Counts

So, in my second autumn in East Texas, I am feeling a little out of touch with the fall harvest and Midwest row crops. Here, in the beautiful rolling hills of this region, you can see between the trees contented beef cattle of all breeds munching on the tall grass,...
Start with Care

Start with Care

In a Harvard Business Review article entitled “The New Science of Customer Emotions” by Scott Magids, Alan Zorfas, and Daniel Leemon, the authors identified 10 “emotional motivators” that solidify customer...
As Good Is Not Good Enough

As Good Is Not Good Enough

What do I mean by “as good is not good enough”? In the book, Killing Sacred Cows, there’s a line that reads:  We only exchange when others have something that we value more than what we currently have. We never trade like value for like value,...