There’s No Quiet Quitting in Farming

There’s No Quiet Quitting in Farming

I was making my annual pilgrimage from beautiful East Texas up north this week, and of course, I was looking, as I always do, at what farmers are doing.  There wasn’t as much activity as there sometimes is, but I could see good stands of rice from those...
Farmers Are an Endangered Species

Farmers Are an Endangered Species

I recently posted a couple of articles on LinkedIn that got more than the usual amount of attention. Both were highlighting data from the most recent USDA Census of Agriculture that tallied the fewest farmers since 1850 and also indicated that few...
How to Build Relationships with Farmers

How to Build Relationships with Farmers

One thing I’ve learned, living in small-town, beautiful East Texas, is that we don’t have transactions — we have conversations. Take the other day, for instance: My TV went black and I couldn’t get it to turn on correctly. Now, in researching how to fix it, there...
Christmas in Texas

Christmas in Texas

So, I’ve been showing some relatives around beautiful East Texas over the holidays, and I have to say: Texans go all out for Christmas! If you’re a regular reader, you’ve seen me share pictures and stories of the Athens Christmas Parade, the very cool tree in the...
The PIA Factor

The PIA Factor

I am a member and the secretary of a well-known international service organization. Our chapter, here in beautiful Athens, Texas, is large and active; we regularly attract new members. As secretary, it’s my job to add them to the national membership...
Why Farmers Take So Long

Why Farmers Take So Long

Why do farmers take so long… to buy into something new?There is an old saying: ”Are you willing to bet the farm on that?”Today, the answer is “no.” And a longer answer is, “If I wait, I might lose a bit, but I will not lose everything.”Farmers’ skepticism...
Farmers Have a PhD in BS Detection

Farmers Have a PhD in BS Detection

I was recently listening to a marketing guru share her amazing words of wisdom for increasing sales. “Facts tell, stories sell,” she declared with a doe-eyed look of “Aren’t I smart?!” And stories have been used to sell a lot in the past...
From Across the Miles

From Across the Miles

From across the miles. As I sit here in my log cabin in rural Wisconsin watching the snow fall, I’m thinking about last Christmas in beautiful East Texas, an area filled with Longhorns, Bramahas, chickens, and donkeys, and of course horses! Some goats were...
Farmers Give Thanks 365 Days a Year

Farmers Give Thanks 365 Days a Year

One of the ways that a farmer’s job is different from those jobs that most of us have is that there are distinct tasks to be completed and timeframes in which to complete those tasks.Spring is for planting or calving.Summer is for spraying or haying.Fall is...