So Many Promises, So Few Results

So Many Promises, So Few Results

Of the millions of good things that I’ve discovered about East Texas since moving here, the food here is really good. And when you’re exploring a new life, food is among the most important elements. I read an article once that said life is really about...
The Full Measure of Success

The Full Measure of Success

Farmers, I have often mentioned, are long-term thinkers and planners, and they can even remember in detail each of the seasons they have worked through.  At no time is this more evident than when I ask them, “What constitutes success?” The Farmer’s...
Don’t Treat Market Research Like a Plumber

Don’t Treat Market Research Like a Plumber

Is your faucet leaky? Whenever a company undertakes a market research project, there is always the chance that they will not like what they hear. This is a tough situation, almost like calling a plumber. We generally call a plumber when we have a leak or a blockage...
Understanding Farmers Better

Understanding Farmers Better

Just Because You’re Paranoid Doesn’t Mean They’re Not Out to Get You One of the missions of Millennium Research, in addition to helping companies deeply understand their customers so that they deliver the exact goods and services required and desired...