Reaching Young Farmers Where They Are

Reaching Young Farmers Where They Are

Are you reaching young farmers? Last week, I heard the words that every supplier wants to hear: “You put money in my pocket!” I was at the National Agri-Marketing Association annual conference, talking with several clients. They told me that my research had made a...

Where Are the Young Producers?

Were you a part of one of the record crowds at Commodity Classic in New Orleans? I was and it was a huge event. I was reading that attendance numbers broke records, that exhibit space was 50% more than last year, and that there were 128 new exhibitors. That is all...

Top New Year’s Predictions

Lists are very popular these days. Any content marketer guru will tell you to make a list if you want a lot of click through activity. Heck, that’s why I titled this article “Top New Year’s Predictions.” Market research is seldom considered very...