by Jan Johnson | Jan 16, 2018 | branding, Farmer Insights
Over the holidays, as many people did, I indulged in a little movie binge-watching on Netflix. It was then that I realized Netflix has audio branding … a sound – Da-Dum – that plays when the application opens. Just like Microsoft and perhaps the most...
by Jan Johnson | Dec 21, 2017 | Farmer Insights
When I have spoken with farmers over the past few months, they’ve talked about how they are going to plant more soybeans (USDA forecast came out this week; bean acreage is equal to corn for the first time in a long time), do more with less, and generally hope to...